Toyota RAV4: 10 million units in its 26-year history

Toyota RAV4 first generation

At this point, there's no doubt that the Toyota RAV4 is one of the Japanese brand's most successful models. While it doesn't quite reach the level of the Toyota Corolla, one of the best-selling cars globally in automotive history, the RAV4 has certainly contributed to Toyota's growing success, especially in recent years.

This is one of the first SUVs . Many say the Nissan Qashqai was the first SUV, but that's not true. The Qashqai popularized the segment, but it was by no means the first. The Toyota RAV4 first arrived on the market in 1994. Yes, 26 years ago.

Toyota RAV4 second generation

After a quarter of a century, the Toyota RAV4 has reached 10 million units sold. During this time, five generations of this model have been launched. The early versions had greater and better off-road capabilities, becoming more road-oriented over the years . This is what the market demands. However, it has managed to remain a distinct and unique model.

In terms of design , the last two generations have shown that it's not a car like any other. It's a very recognizable model. You'll never mistake it for a European brand . It has very Japanese features, very much in the Toyota style. But it has also been a remarkable car in terms of propulsion technology.

Fourth generation Toyota RAV4

The RAV4 was one of the first SUVs to adopt hybrid technology . This allowed it to become one of the most sought-after cars in its previous generation, precisely because it reduced emissions. It has been gradually improved, and the current model is a 218 hp Toyota RAV4 hybrid, with a new plug-in hybrid variant soon to be released.

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In Spain , over 113.000 RAV4 units have been sold in all these years . Of these, according to the brand, 34.000 use the hybrid system. Since hybrid powertrains arrived on the Spanish market in 2016, they have accounted for 92% of sales. This demonstrates the great success of the hybrid SUV in our country.

Fifth generation Toyota RAV4


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