The Jeep Avenger is a success: Do you know how many have already been sold?

Jeep Avenger First Edition 30

El jeep avenger It is the model that the Yankee house needed for Europe. It is true that with the Renegade They opened an endless number of doors but this new B-SUV has been a turning point for the range. Not only because they offer style and off-road dynamics for the city, but because it is their first one hundred percent electric model. With them Jeep managers They took a very big leap into the future and it seems that the risk is having its benefit.

When a brand launches a model on the market, it does so expecting it to be a sales success. And everything indicates that The Avenger is being a real success wherever it is on sale Well, its sale is not yet complete. Yes, because its launch has been staggered since it debuted as a pure electric in a series of selected markets and is now expanding its range with a hybrid version. But Does 40 thousand units in a year seem like a success to you or not...?

In one year the Jeep Avenger has received more than 40 thousand orders...

Jeep Avenger First Edition 46

Well, if we look at the sales standards of the automobile sector five years ago we must say no. 40 thousand units per year five years or a decade ago were considered a sales failure. Even more so if we take into account that this is the first year of a model's life and that it should start more strongly in order to establish itself in the second year. However, this data is considered good by today's sales standards.

Today all brands prioritize unit performance over volume and Jeep plays this trick with the Avenger. Indeed, The 40 thousand units sold of this B-SUV have been with a positive operating margin and not like it was done a decade ago. We do not know this information but if this were not the case, Jeep itself would not publish a press release to announce its sales success. In addition, the debut of the Avenger has been a boost for the Renegade.

Although they may seem few, there are many considering their range and prices... helping to improve sales of the Renegade...

Jeep Avenger vs Jeep Renegade

According to Jeep in its official press release…

"The Jeep Avenger and Renegade sales increase the brand's market share in the B-SUV segment with an increase of 33,5% and volumes up to almost 60%, compared to industry growth of 12,8% »

In fact, more than 40% of the orders they have registered for the Avenger are for the BEV version. Doing the math, of the more than 40 thousand units we would be talking about more than 16 thousand units, so it is a fact to take into account. Especially if We are looking at an electric B-SUV that, starting in Spain, is worth more than 36 thousand euros and therefore it could be a little cheaper. Of course, there is a base gasoline version that starts at 23.300 euros.

Stellantis plant in Tychy starts production of all-new Jeep Avenger
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Jeep Avenger: Its production officially starts in Stellantis

As for the Renegade, the American brand indicates that its sales in Europe have also improved compared to last year. As they say, So far this year, more than 32 thousand units have already been registered surpassing the 31.705 of the same period in 2022. In fact, if we compare the volume of the Avenger with that of the Renegade, perhaps we could say that the small one already sells more than the big one although this can still change...

Source - Jeep


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